Intelligence You Can Trust
At Edelman Data & Intelligence, we’re a borderless global team uniting the best minds in research, analytics, performance marketing, behavioral science, econometrics and data. We combine our unique human expertise with the newest innovations in AI and technology to help our clients see and solve challenges in new ways.
By breaking down traditional data and intelligence silos through our one-of-a-kind approach, we inspire actions that propel businesses forward, strengthen relationships, create connections, protect reputations and build trust.
All in the service of building trusted relationships that drive real impact.
THE PREREQUISITE TO UNLOCKING GROWTH
For many leaders, measuring brand sentiment and reputation can serve as an overall brand health indicator, but our research shows that measuring sentiment and reputation alone is no longer enough. A measurement of trust is now a business imperative for measuring brand health.
THE NO GRANTS
In celebration of Women's History Month—and in alignment with living the brand’s uncompromising commitment and mission to saying “no” to artificial ingredients, sweeteners and flavors—Pure Leaf, the tea masters behind the premium brewed iced tea brand sought to encourage and empower women to say "no" in their own lives, and at work.